“The 2015 numbers are encouraging—especially those second-quarter figures—but now is not the time to rest, experts say.” DVM360 Magazine, October 19, 2015.

If you work in a veterinary practice, this insightful DVM360 article will likely prompt you to think about your practice’s current growth strategies.

Fetched! is running a series of 4 blog posts focused on Veterinary PR & Marketing.  Our first pointed out five tangible ROI metrics for veterinary PR campaigns. The words “tangible” and “ROI” are not always found in the same sentence, but our experience tells us that when veterinary hospitals see actual metrics, the initially vague concept of a strategic PR and Marketing campaign becomes a clear tool for growth and success.

The DVM360 article may inspire veterinary hospital managers and owners to consider: where are we now and where do we want to be? We hope our Fetched! series over the next month will help as you work through those questions.