WELCOME TO OUR BLOG FETCHED!

Fetched! delivers perspectives and insights on all kinds of public relations topics including social media engagement, media relations, trade show publicity, and “This Week in Digital.” Join us as we dig into the concepts, challenges and solutions to common and complex marketing scenarios.

How to Strategize for Trade Shows

How to Strategize for Trade Shows

How Owners, CEOs, Marketing Managers, PR Directors, and Sales Teams use Strategy to Succeed at Trade Shows We are getting many inquiries about the trade shows - the Aquatic Experience, NY VET, VMX 2018, WVC, GPE 2018, SuperZoo. For those of you working on booth...

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This Week in Digital (September 15, 2017)

This Week in Digital (September 15, 2017)

This week in digital is action packed! With influencer marketing FTC guidelines, impact of AI on news publishing and moderation, and several client vertical updates, this is a (self-reported) top-five update.   New FTC guidelines have been released on how influencers...

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What Pet Brands Need to Know about Product Reviews

What Pet Brands Need to Know about Product Reviews

If you’re looking for a fun, exciting and effective way to get your product in front of a whole new audience of pet owners, look no further than pet bloggers who offer product reviews. This community, like the pet industry as a whole, is rapidly growing each year. For...

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This Week in Digital (September 9, 2017)

This Week in Digital (September 9, 2017)

This week in digital brings advances in artificial intelligence (AI), Facebook Watch for reality television, and Musical.ly, among other excellent updates. According to a recent study by Dana Rebecca Designs, which included surveying 2,000 Instagram users to...

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How to Talk to the Media at Your Next Pet or Vet Industry Tradeshow

How to Talk to the Media at Your Next Pet or Vet Industry Tradeshow

Tradeshows give you a wonderful opportunity to meet people who may become future customers, and of course you want to focus on the potential for sales and connections. However, another set of attendees is equally important, and that’s the media. They attend shows to see new products, check in on existing companies, and see what the trends look like for the months ahead. read more
How Veterinarians Can Attract a Blogger’s Attention

How Veterinarians Can Attract a Blogger’s Attention

A few weeks ago, we talked about how partnering with bloggers can benefit your veterinary practice. Now that you know how beneficial blogger relationships can be for your veterinary practice, we're going to take a few steps back to talk about exactly how your...

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