Welcome to our Blog Fetched!
Here you will find our staff’s perspectives and insights on all kinds of public relations topics, from social media management, to how to get noticed by the press, to maximizing your spend at trade shows. Our campaigns with veterinary hospitals and pet product companies blend marketing trends along with traditions, and Fetched! digs into the concepts and situations we see in our work.
A few weeks ago, we talked about how partnering with bloggers can benefit your veterinary practice. Now that you know how beneficial blogger relationships can be for your veterinary practice, we're going to take a few steps back to talk about exactly how your...read more
What makes a good veterinary case study? Well, the answer depends on what you are looking to accomplish with it. Do you need content for your website? Newsletter? A veterinary trade journal? Consumer media outreach? Since all require diverse elements and different...read more
Similar to how an article in a local newspaper or magazine can lead to increased brand recognition and new customer appointments for veterinarians, an article on a high traffic pet blog (even if it’s outside of your immediate practice area) has the ability to produce...read more
When it comes to advertising, nothing is more trusted than product or service recommendations from friends and family. And according to the Nielsen Global Trust in Advertising report, this trust extends beyond our immediate circle, and now includes reviews and...read more
Now that you’ve created a Facebook page for your veterinary practice with an eye-catching cover photo and a comprehensive “about” section, as we discussed in “Setting Up a Veterinary Facebook Page That Works: Part 1”, let’s talk about how you can amp up your presence...read more
If you’re looking for a fun, exciting and effective way to get your product in front of a whole new audience of pet owners, look no further than pet bloggers who offer product reviews. This community, like the pet industry as a whole, is rapidly growing each year. For...read more