Sit, Stay, Speak… Blog
We entitled our blog “Sit, Stay, Speak” because we hope that your will consider it a personal invitation to sit back, relax and enjoy the information we share with you, our clients, colleagues and friends. We also invite you to “speak” back with your own comments and opinions.
Pitching National Nightime Talk Shows
Posted In: Public Relations
January 30, 2012 By Audrey Strong, Faithful, Frisky Publicist Many clients see being on The Tonight Show with Jay Leno or Late Night with David Letterman as the holy grail of public relations. Indeed, these shows have a high viewership and strong social media presence as well as branding of host and “tone” of the [...]
Embrace Facebook’s Timeline Layout…
Because It’s Here to Stay
Posted In: Social Media
January 29, 2012 By Lauren Spencer, Dances With Schnauzers Currently there two types of Facebook users… those that have adopted the new Timeline layout, and those who have chosen to stick with the traditional profile layout. Unfortunately, it’s only a matter of time before there is only ONE type of user. Facebook will ultimately switch [...]
7 Marketing Resolutions for 2012
Posted In: Marketing, Social Media, Web & SEO
January 10, 2012 By Stephanie Rotunda, The Cat’s Meow 1. Start a company blog. According Hubspot, companies that blog receive 55% more website traffic and 70% more leads! This leaves little doubt that a blog is one of the best tools you have to attract new visitors, leads and customers. A consistently updated blog adds [...]
SPECIALTY VETS: Is Your Message Being Heard by your rDVM’s?
Posted In: Marketing, Social Media
January 5, 2012 By Kelly Farnan, Best of Breed I often hear a common concern as I talk with veterinary specialty practices. It goes something like this: “Some of our rDVM’s didn’t even know we offered that service!” We live in age where people are overbooked, overworked and quite frankly have so much on their [...]
Get Your Social Year In Gear!
Posted In: Social Media
Dec. 27, 2011 By Kristen Levine, Wizard of Paws Get Your Social Year In Gear! Use the Next 5 Days to Tune Up Your Networks One of my favorite things about having some luxurious down time over the holidays is getting to some of those projects I know are important, but I haven’t found the [...]
What Families Need to Consider when gifting Pets for the Holidays
Posted In: Our Pack
December 19, 2011 Submitted By Dave Payne, Media Relations Bulldog Written by Ines de Pablo, founder of pet safety company Wag’N Enterprises This week, we include this special post by Ines, who is a Fetching Communications client, because the topic of giving pets during the holidays is such an important one. We think this is [...]
Changing Landscape: Why broadcast public relations remains relevant
Posted In: Public Relations
December 5, 2011 by Audrey Strong Faithful, Frisky Publicist Our complex media landscape has seen big changes in the past decade. Very few cities have two daily newspapers anymore, our audience is conditioned to an “on demand” style of news consumption, and in many cases, by the time a newspaper hits a driveway, all the [...]
